Home Improvement · Weather Master Custom Windows
144 conversions at $44.39 for a custom windows installer
In July 2026, a $6,406.84 Google Ads investment produced 144 conversions at $44.39 each, with a 9.1% conversion rate from highly qualified local traffic.
144
Conversions
$44.39
Cost per conversion
9.1%
Conversion rate
The challenge
Weather Master needed a predictable flow of homeowner enquiries for custom window installation, at a cost per lead that stayed viable against a competitive, high-CPC home improvement auction.
Our strategy
We focused spend on high-intent search terms from homeowners actively researching window replacement, tightened geographic and audience targeting, and aligned ad copy with landing page offers so that every click had a clear next step and tracked conversion action.
The results
Across July 2026 the campaign delivered 69,606 impressions and 1,579 clicks at a 2.27% CTR and $4.06 average CPC. Total cost of $6,406.84 generated 144 conversions at $44.39 each — a 9.1% conversion rate that reflects strong, well-targeted traffic. CTR remains the clearest area for further gains, and the next phase focuses on creative and ad copy testing to lift click-through without inflating CPC.
Ready to grow with a partner who shows the numbers?
Book a free 30-minute consultation. We'll audit your current marketing and show you exactly where the growth is hiding.