Case studies
Every engagement below is measured against revenue outcomes, not impressions.
A geo-precise Google Ads campaign across Vancouver generated 70 leads at CA$9.13 CPL, converting into 17 paying customers and a 4.0x ROAS.
ROAS
Leads generated
Cost per lead
A Meta lead-generation campaign in St. Louis attracted 91 qualified landlord leads at $27.68 CPL, with an estimated 4x ROAS.
Qualified leads
Cost per lead
Estimated ROAS
In July 2026, a $6,406.84 Google Ads investment produced 144 conversions at $44.39 each, with a 9.1% conversion rate from highly qualified local traffic.
Conversions
Cost per conversion
Conversion rate
In May 2026, a $1,284.62 Google Ads investment produced 25 primary conversions at $51.39 each, with Performance Max delivering repairs at less than half the cost of Search.
Primary conversions
Cost per conversion
All conversions
Optimisation more than doubled conversions and halved cost per booking, turning $4,843.54 of Google Ads spend into $34,370 of direct booking revenue — a 7.1x ROAS.
Return on ad spend
Cost per conversion
Optimised CTR
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